Friday, June 12, 2020

With the DJCONTROL INPULSE 500, Hercules pushes DJs out of their bedroom and into their first performances

Rennes, June 11, 2020 —Today, Hercules announced the launch of a new high-performance DJ controller that helps skilled young DJs move from the bedroom to the barroom or livestream. The manufacturer has long nurtured the next generation of young DJs, and as that community’s skills develop to the point when they can turn their hobby into a paid gig, they’ll be well-served by the Hercules DJControl Inpulse 500. The new performance-focused controller is built from the ground up to help DJs feel confident as they share their mix with an audience for the first time.

Hercules has been making DJ controllers since 2003, when they launched the Hercules DJ Console, the industry’s first 2-deck digital portable mixing deck with a built-in audio interface. Over the following 17 years, Hercules released multiple controllers that appealed to beginner and aspirational DJs such as the popular Hercules DJ Console Rmx console in 2008. Also, in 2018 they released the DJControl Inpulse 200 and DJControl Inpulse 300, both of which feature built-in tools that actively teach young DJs how to train their ears for the art of manual mixing rather than relying on the Sync button.

Today’s new controller, the DJControl Inpulse 500, comes with both Serato DJ Lite and DJUCED®, Hercules’ in house mixing software. “We have been working alongside Hercules since 2015, most recently on the DJControl Starlight, which in 2019 became a super popular, portable controller,” said Nick Maclaren, Chief Strategy Officer from Serato. “We’re thrilled to partner with the team again on the DJControl Inpulse 500, a controller that lets young DJs take the first steps towards public performances. We have also adapted our software to integrate Hercules’ unique, award-winning learn-to-DJ hardware features so that users who choose to mix on Serato can go into their first performance with the confidence they need.”

Although the DJControl Inpulse 500 features Learn-to-DJ guides and DJUCED’s AI-driven Intelligent Music Assistant, it also boasts multiple features that help DJs confidently make the leap to performing for an audience and getting paid for their efforts:

-Ready-to-mix audio options: Powered by USB, the backside of the controller is wide open for external sources - DJs can quickly plug in their smartphone or a media player via dual RCA auxiliary input or a 3.5mm stereo mini-jack as a back-up or as an extra source of music. Plus, the hardware mixer for audio inputs comes with an aux filter.

-Controlled MC features: Plug in a microphone into the balanced micro input and play MC. The voice can be equalized, and its level is displayed on a VUmeter- if it glows red, it is peaking.

-Filter FX: This pro performance feature lets DJs push their mix customization to new levels and personalize their sets with effects available with Serato and DJUCED®.

-Solid retractable feet: Elevate the controller with folding feet underneath that glow when extended. This unique feature protects the controller from spilled drinks during rowdy performances and makes DJs look just a little more slick.

-Build quality: sturdy metal backing plate on the mixer, rubber RGB pads and built-in Velvet Sound DSP from AKM for processing audio inputs and outputs.

-Streaming support: Enjoy millions of tracks to mix with TIDAL and SoundCloud Go+ integrated within Serato, and with Beatport LINK, Beatsource LINK and Qobuz integrated within DJUCED.

The team at Hercules has been nurturing beginner DJs for almost 20 years, and as their community’s skills grow, their controllers are growing up too. When DJs feel they’re ready to move out of their bedroom and into bars, cafes and clothing stores, the DJControl Inpulse 500 offers a portable, professional look and feel, performance-ready controller that helps first-timers look cool and perform with confidence.

Available for preorder on June 11, 2020 and commercially available on July 3, 2020 at the recommended retail price of $299.99. Thanks to a special partnership with Sweetwater, US purchasers who order through the leading gear retailer will receive a free lifetime license for Serato Pro.

For more information about the full line of Hercules controllers, please visit hercules.com
 

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Covitech Launches Return-To-Work Platform to Test, Inform, and Protect Employees at Small and Midsize Businesses

Software developers at Art+Logic and health care experts at Hudson Scientific, along with several veteran tech advisors and entrepreneurs, including Arabian Prince (founding member of legendary rap group NWA), are launching Covitech (covitech.us), an end-to-end platform designed to empower small and midsize businesses to implement effective coronavirus response programs that ensure workplace safety and peace of mind. Covitech allows these companies to leverage collective purchasing power to access software, screening tools, and containment products that would otherwise remain out of reach.

“The COVID-19 crisis has revealed many inefficiencies in an employer’s ability to address public health and information needs. The complex decisions required to run a successful business are nearly impossible to make alone.” says Matthew Walk, PharmD, Hudson’s Marketing Director and Co-Founder of Covitech. “The need for digital infrastructure to support these problems is clear. Technology that ensures departments are properly following the constantly changing protocols of the CDC, FDA, state, or local government will address this operations nightmare. It also helps the public to feel safe.”

Beginning with its return-to-work platform, Covitech aims to solve the technological and logistical problems plaguing a range of companies and communities. “The technological basis, what helps us optimize distribution, maintain trust, and equalize access to resources, is what we’re building here.” notes tech entrepreneur and advisor Arabian Prince, one of Covitech’s co-founders. “We want to bring better safety measures and appropriate responses to underserved and overlooked communities and businesses at a time when they desperately need a solution to this challenge.”

Without access to large-scale purchasing power, this need is felt by smaller companies particularly intensely. That’s why Covitech has developed compliant, cloud-based and mobile-app suites that are fully customizable for small and midsize businesses. This creates a more effective way to screen, inform, and protect employees and customers from further spread of COVID-19, all while complying with applicable laws and maintaining employee privacy. A collaborative effort between software developers with keen sensitivity to UI design and trustworthy code, and experts in medical testing and healthcare-related supply chains, Covitech offers solid digital infrastructure that balances workers’ wellbeing, employers’ goals, and recommended healthcare requirements.

The first step is applying Covitech’s detailed protocol for workplace screening, supported by ongoing comprehensive COVID-19 testing resources, which can be arranged on site via a third party. The results are then reported via Covitech’s easy-to-understand platform, which only allows authorized parties to view identifiable information, while notifying employees with positive results via a mobile app and advising them on next steps for them and their families. Finally, Covitech provides sources of personal protective equipment, surface and hand disinfection, and containment solutions. This comprehensive approach stands in contrast to the uncertainty many business leaders are facing.
“Every business is different. The various protocols and directives that agencies and experts have shared with business owners make execution, communication, and planning more complicated,” explains Paul Hershenson of Art+Logic and Co-Founder of Covitech. “We’re working with businesses to implement the best fit for their particular needs and the needs of their employees and customers.”

About Covitech
Driven by a partnership between Art+Logic and Hudson Scientific, Covitech offers back-to-work solutions to small and midsize businesses by combining compliant software, screening, and containment to keep employees safe. It harnesses the power of collective purchasing of PPE, medical supplies, regulatory consulting, and software to make vital resources accessible to businesses managing their operations in a time of public health complexity. For more information, contact sales@covitech.us.

About Art+Logic
Art+Logic has been designing and developing innovative custom software since 1991. They have built software for over 900 clients from a diverse set of industries including education, aerospace, music technology, consumer electronics, entertainment, financial services, and more. With a talent for coding “the impossible,” they are industry leaders in providing software solutions to companies like NASA, General Electric, Google, Apple, Intel, and Motorola. Visit their website at artandlogic.com.

About Hudson Scientific
Hudson Scientific is comprised of FDA and ISO regulatory experts to provide the ability for companies to bring their medical products to market. Their team of engineers, quality assurance technicians, and regulatory experts have over 100 years of FDA related experience to ensure quality products are available in the U.S. market. Hudson has vetted numerous manufacturers of COVID-19 antibody tests and has vetted numerous other manufacturers to meet the FDA’s strict quality control standards. All PPE and testing supplies face rigorous, ongoing quality control testing at our facility in Hudson, Michigan. Visit their website at www.hudsci.com/.

About Arabian Prince
A songwriter, rapper, producer, DJ, technologist Pro Gamer and futurist, Arabian is best known for being a founding member of the Rock and Roll Hall of Fame inducted rap group N.W.A., pioneering west coast electro music and producing the Grammy nominated #1 hit song Supersonic. He is the founder of iNov8 Next Open Labs and president of LAFTC - The Los Angeles First Tech Challenge robotics competition and partner at Black Dog Gaming.

Arabian Prince’s  passion for technology led to him create a 3D animation and special effects studio in the 90’s working with companies like Saban Entertainment and Fox, including 100+ video game, film and TV titles for Fox interactive and Vivendi Universal. As a consultant, Arabian has advised many companies on bridging the gap between technology and the youth, while bringing new product innovations to market. He is currently working with his tech partners to bring Open Labs to communities across the country in support of youth, women, diversity, veterans and anyone else who wants to explore the future of technology. He is currently launching a new gaming product that will hit the market soon called mClassic. www.marseilleinc.com/mclassic/

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SyncFloor Opens its Search Platform to All, Offers Licensed Music for Podcasts

SyncFloor, the search and discovery company for sync, is announcing the public launch of its service as of June 8, 2020. Now everyone can find great indie music for sync at syncfloor.com.

The platform lets anyone creating video find the perfect song for their production - from film and TV to advertisements and broadcasts -, and it lets them do so using natural search terms that fit the way music supervisors and other pros think about music. SyncFloor offers indie labels, distributors, sync agents and publishers a ready-made storefront to promote their catalogs for sync opportunities.

“There is so much great music out there, music that reflects the unique perspectives and artistic visions of amazing musicians. Similarly, there are many in the film, TV, and video production world who are looking for just the right song,” reflects Kirt Debique, CEO and Co-Founder of SyncFloor. “The problem has been connecting the two sides, helping producers navigate a sea of possibilities to find the one track that works and is available to license. SyncFloor can make those connections.”

Podcasters face similar struggles. To serve this growing community, SyncFloor has applied its platform technology to create a new site specific to podcast producers, allowing them to find and license tracks for use in their podcasts. “Music can be just as important to a podcast as it is to an advertisement, in terms of creating the right vibe, but podcasters aren’t typically plugged into today’s complex sync licensing network,” Cestjon McFarland, SyncFloor Co-Founder notes. “Because of this, we decided to create songsforpodcasters.com, a version of our platform specific to their needs.”

Both syncfloor.com and songsforpodcasters.com demonstrate SyncFloor’s vision for a simpler, more efficient sync world. “Everyone wants real-time solutions in today’s fast-paced world,” says Debique. “We’ve built a platform that enables quick and easy sync transactions, while preserving and even enhancing the creative side of music discovery and the joy of finding the perfect song.”

About SyncFloor

SyncFloor is a revolutionary new marketplace designed to unleash the full potential of music in commerce. Whether you’re a music supervisor on a dramatic film, a music researcher at an advertising agency, an editor on a documentary, or a producer on a TV series, SyncFloor is your one-stop-shop for music from brands you already know and trust. We aggregate existing labels, publishers, distributors, sync agents, and artist catalogs into a single store with beautiful and innovative music discovery combined with a modern workflow and collaboration experience. And of course, when you're ready, hassle free clearance. Search for music the way you want to and clear it when you need it.

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SUPER HI-FI WINS 2020 MIDEMLAB STARTUP COMPETITION

Super Hi-Fi’s Mission to Differentiate the Music Listening Experience by
 “Powering the Space Between the Songs” Receives International Accolade

Midem, the venerable global music industry conference based in Cannes, France, has named Super Hi-Fi, the AI-powered audio experience company, as the winner of the 2020 Midemlab competition for music tech startups in the Music Distribution and Discovery category. Facing the most competitive cohort since the competition’s founding, Super Hi-Fi was selected from amongst literally hundreds of companies from around the world.

“We’re extremely excited to be recognized by Midem and honored by the choice of the jury,” says Zack Zalon, co-founder and CEO of Super Hi-Fi. “We believe that differentiation will be the primary driver of growth for the streaming music industry in the coming years, and this award is an excellent proof point that our vision is starting to break through.”

Super Hi-Fi creates unique audio experiences by weaving together discrete audio elements and music into perfectly-produced, highly engaging listening experiences. Like radio before it, Super Hi-Fi shapes digital streams to their contexts, be they related to premium audio (Sonos); broadcast (iHeart); fitness (Peloton); or even news (Associated Press), audio ads (TargetSpot), and artist content (Universal Music Group). These “moments of magic” won the strong support of Midemlab’s jury of leading VCs, journalists, and music executives.

“We have the honor every year of hearing from the most innovative music tech startups in the world, and this year proved again that innovation has no limit in the music sector,” comments Xavier Tumminello, Director of Midemlab. “Super Hi-Fi stood out to the jury of their category, who felt their service has great potential to fuel a new wave of listening innovation and to add overall value to the music business."

Past Midemlab winners include Soundcloud, Kickstarter, The Echo Nest, NextBigSound, and Asaii (acquired by Apple). Traditionally announced as part of Midem in Cannes, France, this year’s Midemlab competition was incorporated into the Midem Digital Edition and hosted online.

About Super Hi-Fi
Super Hi-Fi uses artificial intelligence to improve the digital listening experience. Super Hi-Fi transforms gaps between songs into relevant and personalized content. The company's patented technology is capable of understanding the infinite nuances within music with the expertise of a human DJ to improve transitions between content and create better extensions of digital brands. The result is perfectly transitioned streams of music, podcasts, interviews, news, weather, advertisements, and other audio content. Based in Los Angeles, California, Super Hi-Fi is integrated by digital brands like Sonos Radio, iHeart Radio, Peloton, Napster, Universal Music Group, TargetSpot, Elevated Music, and The Associated Press.

About Midemlab
Midemlab is the leading competition for innovative startups in the music industry and entertainment business. Previous participants have raised millions of dollars in funding following their appearance at Midemlab. Others have been acquired by major players and many are now well-established in the music ecosystem.

Midemlab would not be possible without the inspiring contribution & collaboration of its partners: Abbey Road Red, Music Ally, Plus 8 Equity, The Lynk, IAEL, Kuack Media, Rock Paper Scissors, 2112, Cap DigitalDigital Lab Africa, East West Digital News, France Digitale, Les Echos, Lincc, Maddyness, Music Norway, Music Press Asia, Music Tech France, Music Tech Germany, Music WorX, Mustach, Silicon Luxembourg, STHLM Music City, Tech in Asia, Wallifornia Musictech, Wework Labs.

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Friday, June 5, 2020

Weekly Digest: June 5, 2020

Get Your Free Report: 3 Career-Killing Mistakes All Musicians Make

It’s time to level up your music career game. In this free and easy to consume report, you will discover the three career-killing mistakes all musicians make and find meaningful solutions to help you propel your career without wasting thousands of dollars and years of your life. Grab it now.

Hot off the Digital Press

This Music Entrepreneur HQ exclusive features KatKwo, a medical professional, cosplayer and music producer. This interview gives an inside look into the artist.
The latest episode of The New Music Industry Podcast features Cheryl B. Engelhardt, a well-known music educator, coach, and artist. If you want to learn how to use email marketing in your music career, then this is a must.
You can support the ongoing creation of great podcast content at The New Music Industry Podcast Patreon.
The latest Bandsintown live programming is now available. Check this post to find out who will be performing when and mark the dates on your calendar.

Here’s What You Missed in This Week’s Music Career Tips Weekly

I mean, come on. If you didn’t open last week’s newsletter on sales, get with the program. It’s literally some of the best work I’ve ever done. Go back and find it in your inbox. You won’t regret it.
Don’t miss out on Music Career Tips Weekly EVER again. Click HERE to sign up for free.

Quotable from The Music Entrepreneur Code

I know rock music is supposed to be about sticking it to “The Man”. But you need to face the fact that, as a music entrepreneur, you’re going to become The Man. And, you’ll be one among many.
The Music Entrepreneur Code Bundle (featuring two bonuses) is currently available at a heavily discounted rate. Don’t miss out on this offer.
This weekly digest was created in partnership with Music Entrepreneur HQ.

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Bandsintown Live Programming Week Of June 8, 2020

Last week, Bandsintown LIVE went dark in support of “BlackOutTuesday” and stayed dark for the rest of the week.

As programming resumes, Bandsintown and Bandsintown LIVE pledge to use our platform in support of economic and social justice for all and to deepen the diversity of our programming across all channels.

Throughout the month of June, Bandsintown LIVE will raise funds for the NAACP Legal Defense and Education Fund while also giving artists a chance to donate directly to a social justice charity or organization of their choice.

As a company, we are listening, we are learning, and we are committed to doing the work required to effect lasting change.

Watch Bandsintown LIVE at live.bandsintown.com

MONDAY - JUNE 8 - OUTSKIRTS  
HOST:    Wild Ponies
2:00 PM ET / 11:00 AM PT    Jaimee Harris
3:00 PM ET / 12:00 PM PT    Crys Matthews
4:00 PM ET / 1:00 PM PT    Kyshona Armstrong
5:00 PM ET / 2:00 PM PT    Wild Ponies

TUESDAY - JUNE 9 - DISCOVERY      
2:00 PM ET / 11:00 AM PT      TBA
3:00 PM ET / 12:00 PM PT    David Hugo
4:00 PM ET / 1:00 PM PT    Birthh  
5:00 PM ET / 2:00 PM PT    TBA

WEDNESDAY - JUNE 10 -  OUTSKIRTS
HOST:    Wild Ponies
2:00 PM ET / 11:00 AM PT    Kira Small
3:00 PM ET / 12:00 PM PT    Roanoke
4:00 PM ET / 1:00 PM PT    Caleb Caudle
5:00 PM ET / 2:00 PM PT    Raye Zaragoza

THURSDAY - JUNE 11 - ALL THE VIBES  
2:00 PM ET / 11:00 AM PT    TBA
3:00 PM ET / 12:00 PM PT    Varun
4:00 PM ET / 1:00 PM PT    Karen Harding
5:00 PM ET / 2:00 PM PT    Atish

FRIDAY - JUNE 12 - #MOSTLIKED  
2:00 PM ET / 11:00 AM PT    TBA
3:00 PM ET / 12:00 PM PT    Josie Dunne
4:00 PM ET / 1:00 PM PT    Prinze George
5:00 PM ET / 2:00 PM PT    TBA

About Bandsintown
Bandsintown celebrates artists and helps them grow their careers. As the most trusted source of concert recommendations, Bandsintown helps fans discover artists, their music and go more often to concerts.

With a reach of 187M Monthly Active fans globally, over 55M registered concert goers and 530k artists registered to the platform, Bandsintown is a world-leading marketing solution for brands to engage with music enthusiasts at scale.

Visit the Bandsintown website at www.bandsintown.com/.

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 Click the “play” button above now to watch David’s video review of Victor O. Schwab’s How to Write a Good Advertisement. How to Write ...