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Flutin Puts Emerging Artists Where They Need to Be: In Music Fans’ Playlists

App boosts indie musicians via AI-powered playlists and engaging UX

Austin-based Christophe Lavigne had been working on his music for years, leading the rock band Arrows to Fire. Like a lot of indie artists, he’d done all he could, but the results were disheartening. An album’s worth of tracks on Spotify would garner less than 50 listeners.

Lavigne discovered Flutin, an app that tunes into users’ locations and habits, and things shifted. As his songs popped up in hundreds of thousands of users’ custom playlists, he got stream after stream, racking up half a million plays in just 10 days.

“Christophe had spent money on ads and boosts on social media, but was really struggling to find the right channel,” says Flutin CEO Vishu Gupta. “He was dealing with what lots of emerging musicians face in the market without a network. They struggle to find a relevant mass audience and build a financially viable career. On the other side, listeners who would love their music only se…
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Cultivating Wild Data: How Entertainment Intelligence Is Bringing Meaningful Analytics to the Streaming-Age Music Business

It’s fun to talk about data, its ubiquity and importance. It’s not so fun to make sense of a billion lines of data from multiple service providers for an entire label roster.
That is unless you’re Greg Delaney, the founder and driving force behind data analytics platform Entertainment Intelligence (Ei). The service has been quietly helping independent labels and distributors work with data like the majors do, analyzing playlist performance, setting meaningful benchmarks, and tracking spikes that pop out of deep catalog. Clients include Domino, Secretly Distribution, Sub Pop, Epitaph, Naxos, Concord Music Group and Zebralution, among others.
“If the indies all get together, you can have the tools that rival, if not surpass, what the majors can do,” Delaney states. “It’s hard for a big company to pivot quickly, but smaller labels can, with our support”
After founding Crowdsurge, a global fan-club ticketing company that worked directly with artists like Paul McCartney and Foo Fighters, Dela…

Art+Logic Harnesses Technical Excellence and Design Elegance to Tackle Software and Hardware “Impossibles”

Art+Logic has been cultivating the creativity and skill required to navigate challenging software and hardware development projects for nearly 30 years. An all-remote team of North America-based developers and designers, the firm has worked with many household names, including Apple, Google, Trader Joe’s, and NASA, and with highly specialized companies doing everything from monitoring pipeline safety to assessing health risks.

Depending on whom you talk with at Art+Logic, the team might be working to use neural networks and machine learning to tag the mood of particular musical instruments, or they may be tackling a thorny testing issue that uses IoT to do away with destructive or manual testing on infrastructure. They have developed apps with clients that empower physically challenged theater lovers to see more plays, and they contribute major tools and insights to audio technology standards that guide entire industries.

Art+Logic tackles these challenges by zigging wher…

CD Baby Expands its Creator Services Team with Global Head of Promotions Addition

CD Baby continues its significant focus on and investment in the development of artists’ careers with the further growth of its Creator Services team, which empowers artists to maintain their independence, ownership rights and creative control with support and resources similar to a large record label.

The latest hire of Los Angeles-based Geoff Halliday brings creative project development skills and existing editorial relationships to lead release marketing for the rapidly expanding international team focused on providing artist/label services to its exclusive artist roster. Halliday joins the CD Baby Creator Services team as head of promotions and will oversee the company’s artist marketing globally. Halliday was previously Director of Digital Marketing at Red Light Management where he oversaw marketing and promotions for artists including Marshmello, ODESZA, Rhye, Bob Moses and Bassnectar, among others.

“Having spent years as an advocate for independent music and having worked across …

Play MPE Expands its Team to Bring Innovation to Content Distribution and Promotion

Play MPE is proud to announce the expansion of its tech team, including Sergei Berenson, the company’s new Director of Engineering.
“We are committed to super-serving our customers. Having a strong tech foundation is essential to achieving that,” explains Play MPE CEO Fred Vandenberg. “We’re recruiting creative and bright technological talents to continue to push our products to the next level.”
In an industry where technology and user experience are critical ,“We want to make content discovery and curation workflow feel effortless,” Vandenberg notes. 
The expanded tech team also includes three developers with extensive software development and testing experience, software developer Nasrin Shirali, frontend developer Rimika Datta, and Ashutosh Pandey, backend developer who brings machine learning expertise to the team. They will be led by Berenson, whose experience in leading development teams at technology companies like Autodesk, POF and Koho, a successful Fintech company based in Toro…

Spin the Wheel: Tracklib Teams Up with Mass Appeal, Brings Rhythm Roulette to All

Tracklib dares you to spin the wheel and play your own round of Rhythm Roulette, the fun challenge video series from Mass Appeal. And as a special nod to Tracklib, legendary East Coast hip-hop producer Rockwilder flipped a track from the online sampling library on the latest installment of the popular YouTube series.
Mass Appeal’s Rhythm Roulette gets top producers to make a beat sampling three records picked at random (where the roulette part comes in). Over the past four years, the YouTube series has showcased producers’ technique and artistry, shining a light on what makes a producer great in a world that often favors emcees. Over a hundred producers--including Large Professor, Just Blaze, Erick Sermon, and DJ Jazzy Jeff, to name a few--have taken on the challenge so far.
The resulting videos are riveting and wildly popular, and now Tracklib wants to get its producer community to do more than watch. It has teamed up with Mass Appeal to give all producers the chance to play Rhythm Rou…

Isaac Hayes’s unreleased masters now available on Tracklib

On Wednesday night at the A3C Conference in Atlanta, Tracklib will announce a deal with the estate of soul legend Isaac Hayes to offer a select group of 20 unreleased songs on the site’s catalog. These tracks have never been released publicly, and, thus, represent a landmark catalog acquisition for Tracklib and a new way of mining the vaults for the Isaac Hayes estate. Now producers and artists can access this goldmine of previously unheard material, sample from it, and make new music.

Isaac Hayes III, son of the legend and manager of his estate, said that his father was “with it” when it came to sampling, which explains why he is one of the most sampled artists ever. Before his death, Hayes befriended key producers, including the RZA from the Wu-Tang Clan. Samples of Hayes’s material have always been part of soul and hip hop’s backbone, including recent hits like Alessia Cara’s “Here,” Kanye West’s “30 Hours,” and “6 Inch” by Beyonce.

The chance for aspiring producers…